| |
| The
Customer Value Calculator considers the effects on sales
(over 5 and 10 years) of altering the rate of retention
of customers and the referrals that customers give to
other potential customers. |
| |
|
| |
|
|
| |
| |
| |
|
|
Number of Customers at Beginning
of Year
|
|
Customers
Retained by End of Year
|
|
Customers
Retained who give Referrals
|
|
Total referrals
|
|
Referrals
that become new customers
|
|
Number
of Customers at End of Year
|
|
Gross Sales Per Year £
|
|
|
|
|
| |
Gross Sales over Life of Customer
over 5 Years
|
|
Gross Sales over Life of Referrals
|
|
Retention Value of each Customer
|
|
|
| |
| |
| Important: The results from this calculator should be used as a guide only, and it is strongly advised that you should consult an experienced or qualified accountant or financial/business adviser before making any decisions.
|
| |
|
|
|